WE ACHIEVED 6X RETURN ON AD SPEND FOR A FASHION ECOMMERCE BRAND.

AND INCREASED THEIR CUSTOMER BASE BY 715%!

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THE PROBLEM.

New to the direct-to-consumer market, not being digitally native and given the pressure to grow their eCommerce business, this fashion brand understood that in order to scale, they needed to acquire new customers and gain traffic to their online store. With this in mind, they decided to partner with THEKRE8TIV Brand Studio. 

THE SOLUTION. 

Selling fashion items to the European markets, we ran an audit on the brand to assess its current performance and targeting strategies. 

We thoughtfully targeted potential customers in order to create an impact and grow its customer base. We then tested creative variations, messaging and hooks to strike a balance of brand-focused, compelling and engaging ads. 

As we complemented our social campaign with Google paid search, it resulted not only to more product and brand discovery but also a far more efficient of our media spend

THE RESULT. 

Through the use of Facebook and Google, we were able to successfully deliver the following results...

- Increase sales generated from new customers by 715%

- Achieve media efficiencies with 6X Return on Ad Spend (ROAS)

- Sustain conversion rate at over 2.5% despite reach being expanded

What started as a traditional retail brand is now ready to scale further as a successful eCommerce business. Most importantly, this fashion brand has gained traction and connection with a bigger audience that the management team always proudly exclaims, "We are now being Googled!"

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Want to know more about our services? Let's talk.

 

WE DOUBLED THE REVENUE OF ONE BEAUTY ECOMMERCE BRAND WITHIN 8 WEEKS.

AND DECREASED THEIR COST PER ACQUISITION BY 9X!

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THE PROBLEM.

With the cut-throat competition in the beauty business and being new in the game, the biggest challenge of this skincare brand was the lack of knowledge how to properly position their brand and successfully gain traction. So they decided to partner with THEKRE8TIV Brand Studio in order to acquire new customers and generate more revenue.

THE SOLUTION.

Before launching the paid social campaign, we conducted a comprehensive brand and competitive audit. 

We refocused their brand positioning to stand out in the very competitive beauty market. In order to gain credibility, critical for a new player, we also used brand-focused consumer stories that resonated with the target audience.


After testing the winning creative, messaging and hook...we then thoughtfully targeted potential customers with brand-focused, compelling and engaging ads

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THE RESULT.

We were able to successfully deliver the following results...

- Increased revenue by 2X

- Decrease their cost per acquisition by 9X

- Achieving all-time high business results within 8 weeks!

What started as a small player with limited knowledge on how to compete especially with the bigger giants is now ready to scale further as a successful eCommerce business. Most importantly, this beauty brand continuously gains new customers, increases their loyal base and generates revenue that the management team always proudly exclaims, "We can now confidently compete with the L'Oreals fo the world!"

Want to know more about our services? Let's talk.

 

OPPORTUNITY TESTING TURNED INTO LEAD GENERATION SUCCESS.

3.5X INCREASE IN LEADS GENERATED WITHIN 30 DAYS!

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THE PROBLEM.

Given the company's traditional / offline background, yet with the pressure of expanding their customer base, two big challenges of this B2B brand were : the lack of knowledge how to enter / grow in the digital space and attract new potential customers (by driving traffic to their website). This is the task of their partnership with THEKRE8TIV Brand Studio.  

THE SOLUTION. 

We first ran an audit on the brand to assess its potentials and opportunities online. Using the audit results, we then crafted a Result-Driven Game Plan highlighting our recommended strategy to generate traction among its relevant target audience.

Then, we thoughtfully targeted potential customers on LinkedIn to raise brand and product awareness while testing creative variations, messaging and hooks to strike a balance of brand-focused, compelling and engaging ads


As we complemented our paid social campaign with Google paid search along with constantly optimising the website to be lead generation-ready, it resulted to more product and brand discovery among relevant target audience, a more efficient use of our media spend and warm leads for the sales team to nurture and turn into customers. 

THE RESULT. 

Through the use of LinkedIn and Google, we were able to successfully deliver the following initial results within 60 days...

-3.5X increase in number leads generated for Month 2 vs Month 1

-98% of website traffic generated are new visitors

-Engaged website visitors with 4.81 pages / session (average)


It is an achievement to help a traditional B2B German company boost their sales team’s performance in generating leads and expanding their customer base. And having seen that they have quality website visitors from other countries, we are now strategically expanding their sales efforts beyond Germany. 

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Want to know more about our services? Let's talk.

 

*DISCLAIMER: The results stated above are based on the performance of these brands / campaigns. These references are for example purposes only. Should we work together, your business results may vary and depend on many factors, including media spend, market competition, etc.